CHM Communications Inc.

Running ads is easy, running profitable ones isn’t. At CHM, we treat your media budget like an investment, not an expense. Whether it's Google, Meta, or LinkedIn, our PPC strategies are built to generate real ROI through thoughtful targeting, A/B testing, and creative that connects. From lead generation to full-funnel ecommerce campaigns, we build, manage, and scale paid media strategies that convert browsers into buyers, and data into decisions.

What's included

Campaign Strategy & Setup

Platform selection based on audience intent and channel strengths

Keyword research and audience targeting

Campaign structure design for optimal spend allocation

Creative & Ad Development

Static and video ad creation for Meta, Google, YouTube, LinkedIn

Copywriting for search and display ads

Creative testing for thumbnails, headlines, CTAs

Performance Tracking & Reporting

Conversion tracking (form fills, sales, calls, etc.)

Weekly or monthly performance dashboards

ROAS, CPA, and funnel-based reporting

Optimization & Scaling

Ongoing A/B testing (creative, targeting, placement, bid strategy)

Budget reallocation based on performance

Retargeting and lookalike audience management

Why spend the money?

Paid media gives you instant visibility, but only smart campaigns deliver sustainable growth. With cost-per-click rising and platforms evolving constantly, your ad strategy needs more than guesswork, it needs expertise. Our PPC approach is agile, transparent, and performance-first. We constantly test, tweak, and optimize so your budget works harder and your conversions get stronger.