
Email Marketing & Optimization
From welcome flows to re-engagement campaigns, we turn emails into experiences that drive clicks and conversions.
Email isn’t dead, it’s evolving. With the highest ROI of any marketing channel, email remains a powerhouse for building relationships, driving revenue, and keeping your audience engaged. But only if it’s done right. We craft email strategies that blend automation, compelling content, and data-driven design. From onboarding sequences to promotional blasts, we create emails that get opened, get read, and get results.
What's included
Audience mapping and segmentation for targeted messagingLifecycle-based strategy (welcome, nurture, post-purchase, etc.)Compliance with CASL and deliverability best practices Welcome series and drip campaignsAbandoned cart and reactivation flowsDynamic personalization based on behavior and interest
Conversion-optimized copywritingMobile-responsive, brand-consistent email templatesA/B testing for subject lines, CTAs, and content Open rate, CTR, and conversion trackingOngoing testing and iterationStrategic reporting and insights to improve over time Why email matters
The average user checks their email over 15 times per day. Email marketing remains one of the most trusted and direct ways to connect with your audience, but it’s more competitive than ever. A strong strategy ensures your message doesn’t just land in an inbox, but lands with impact. With the right mix of segmentation, automation, and creative, email becomes more than communication, it becomes a conversation.

Have a project you want to move forward? Maybe we can help.
Copyright @ 2025 CHM Communications. All rights reserved